Bellevue Triathlon

Brand identity Stroke it. Ride it. Pound it. Tri It. The Bellevue Triathlon takes place on the northern outskirts of Copenhagen. The lifeguard towers at the beach were designed by Danish architect and furniture designer Arne Jacobsen. The characteristic tower was implemented in the logotype to support the name and the place of the event. A […]


Brand identity Psychological services and examinations in Danish, Arabic, French and English Identity program for Yasmine – an arabic speaking psychologist based in Denmark. The logotype is merging the Greek letter Psi with the initial letter in Yasmine’s name. Psi (Ψ) is the 23rd letter of the Greek alphabet. It is used to represent the […]

Odin Medical

Brand identity Targeting and eliminating cancer cells In the search for more investors, Odin Medical, a cancer research laboratory specialised in a certain technique to target cancer cells, needed a new identity to give the company a strong and more visible profile. The logo visualises the technique in a simplified way and maintains a corporate […]


Brand identity A Copenhagen-based café focusing on high-end food at affordable prices. Madtjenesten needed a new visual identity for attracting new potential customers in a crowded market. The identity had to stand out and be colorful and bold.

Steep & Deep

Brand identity Brand refresh to attract new potential clients Steep & Deep, a ski and outdoor brand, was opening a large store in the Copenhagen area and needed a new visual identity to support their brand strategy in attracting new potential customers.  “Real freedom lies in wildness, not in civilization.” Charles Lindbergh

Potz Braulein

Brand identity Rebellion and the pursuit of self-determination In their corporate identity, Potz’ Braulein wanted to visualize the two driving forces that made them establish their business: rebellion and the pursuit of self-determination. The old logo consisted of a pair of symmetrical wings, but the company found it a bit too static, and sought a more […]

House of Progress

Brand identity Nobody’s perfect – but a team can be House of Progress, a company working with team performance and recruitment, needed a strong visual profile to make them stand out in a very competitive market. The goal was to visualize the services from the client about making individuals work and collaborate in the best […]