Coop campaign | Attracting new trainees for the leading retailer in Denmark

Date
Category
Concept, Print
About This Project

Coop Denmark is the leading retailer in Denmark with about 740 supermarkets, hypermarkets, and discount stores. As part of a large recruitment campaign for its trainee program, I created a humorous advert with people and elements from the specific trainee positions.

 

Furthermore the recruiting campaign included exhibition design, printed and digital materials.